Introducing Graphic Guide box set – Know Thyself

Using graphic novel-style illustration combined with accessible but authoritative text, the Introducing Graphic Guide series is a uniquely brilliant way to get your head around some of humankind’s most thrilling ideas. Introducing Consciousness: What have zombies, Chinese Rooms, ghosts in machines and Schrodinger’s cat go to do with consciousness? Modern science may have split the atom and solved the mystery of life, but it has yet to explain the source of conscious feelings. Introducing Psychoanalysis offers new insights into the nature of psychoanalytic theory and original ways of describing therapeutic practice. How do psychoanalysts conceptualize the mind? Why was Freud so interested in sex? Is psychoanalysis a science? How does analysis work? Introducing Psychology: A fascinating guide to the whole subject of psychology – an ideal introduction for anyone interested in why we do what we do and think what we think. What is psychology? When did it begin? Where did it come from? How does psychology compare with psychiatry and psychotherapy? Is it scientific?

Introducing Graphic Guide box set – Great Theories of Science

One of the biggest-selling titles in the Introducing series, J.P. McEvoy and Oscar Zarate’s utterly brilliant Introducing Quantum Theory explores one of the most challenging, thrilling and mysterious areas of science. Taking the reader on a step-by-step tour, they tackle the puzzle of the wave-particle duality, Schrödinger’s ‘dead and alive cat’, the EPR paradox and much more, explaining this notoriously difficult theory with patience, wit and clarity. It is now more than a century since Einstein’s theories of Special and General Relativity began to revolutionise our view of the universe. Beginning near the speed of light and proceeding to explorations of space-time and curved spaces, Introducing Relativity plots a visually accessible course through the thought experiments that have given shape to contemporary physics. This is a superlative, fascinating graphic account of Einstein’s strange world and how his legacy has been built upon since. If a butterfly flaps its wings in Brazil, does it cause a tornado in Texas? Described as ‘a beautifully succinct primer … most recommended’ by Time Out, Ziauddin Sardar and Iwona Abrams’ Introducing Chaos attempts to answer bafflingly difficult questions like this. Explaining how chaos makes its presence felt in events from the fluctuation of the animal population to the ups and downs of the stock market, the book offers a uniquely approachable introduction to an astonishing and controversial theory.

Introducing Getting the Job You Want

Introducing Getting the Job You Want supports you through all the stages of finding your perfect job – from organisation and preparation to the different ways to implement a job search campaign. In a challenging job market you need to create a resumé that will sell you, and to be well prepared for interview. Both new graduates and those returning to the job search will learn simple yet effective techniques from award-winning career psychologist, Denise Taylor.

Introducing Genetics

Genetics is the newest of all sciences – nothing useful was known about inheritance until just over a century ago. Now genetics is exploding, and before long we will have the complete code, written in three thousand million letters of DNA, of what makes a human being. 

Introducing Genetics takes us from the early work of Mendel to the discovery of DNA, the human gene map and the treatment of inborn disease. No one can afford to be ignorant of genetics. This book is the perfect introduction.

Introducing Game Theory

When should you adopt an aggressive business strategy? How do we make decisions when we don’t have all the information? What makes international environmental cooperation possible?

Game theory is the study of how we make a decision when the outcome of our moves depends on the decisions of someone else. Economists Ivan and Tuvana Pastine explain why, in these situations, we sometimes cooperate, sometimes clash, and sometimes act in a way that seems completely random.

Stylishly brought to life by award-winning cartoonist Tom Humberstone, Game Theory will help readers understand behaviour in everything from our social lives to business, global politics to evolutionary biology. It provides a thrilling new perspective on the world we live in.

Introducing Freud

Freud revolutionized the way we think about ourselves. His psychoanalytic terms such as Id, Ego, libido, neurosis and Oedipus Complex have become a part of our everyday vocabulary.

But do we know what they really mean?

Introducing Freud successfully demystifies the facts of Freud’s discovery of psychoanalysis. Irreverent and witty but never trivial, the book tells the story of Freud’s life and ideas from his upbringing in 19th-century Vienna, his early medical career and his encounter with cocaine, to the gradual evolution of his theories on the unconscious, dreams and sexuality. With its combination of brilliantly clever artwork and incisive text, this book has achieved international success as one of the most entertaining and informative introductions to the father of psychoanalysis.

Introducing Fractals

Fractals are the geometry of the natural world. They’re about the broken, wrinkled, wiggly world- the uneven shapes of nature, unlike the idealised forms of Euclidean geometry. We see fractals everywhere; indeed, we are fractals ourselves.

Fractal geometry is an extension of classical geometry which can make precise models of physical structures, from ferns to galaxies. It can describe the shape of a cloud as precisely as an architect can describe a house.
Introducing Fractals traces the historical development of this mathematical discipline, explores its descriptive powers in the natural world, and then looks at the applications and the implications of the discoveries it has made. 
As John Archibald Wheeler, protégé of Niels Bohr, friend of Albert Einstein and mentor of Richard Feynman has said, ‘No one will be considered scientifically literate tomorrow, who is not familiar with fractals.’

Introducing Foucault

Michel Foucault’s work was described at his death as ‘the most important event of thought in our century’. As a philosopher, historian and political activist, he certainly left behind an enduring and influential body of work, but is this acclaim justified? “Introducing Foucault” places his work in its turbulent philosophical and political context, and critically explores his mission to expose the links between knowledge and power in the human sciences, their discourses and institutions. This book explains how Foucault overturned our assumptions about the experience and perception of madness, sexuality and criminality, and the often brutal social practices of confinement, confession and discipline. It also describes Foucault’s engagement with psychiatry and clinical medicine, his political activism and the transgressive aspects of pleasure and desire that he promoted in his writing.

Introducing Fascism and Nazism

Did Fascism end with the Allied victory over the Axis powers in 1945, or has it been lying dormant and is now re-awakening as we move into the 21st century? “Introducing Fascism and Nazism” trace the origins of Fascism in 19th-century traditions of ultra-conservatism, the ideas of Nietzsche, Wagner and other intellectuals which helped to make racist doctrines repectable and which led to the ultimate horrifying “logic” of the Holocaust. The book investigates the four types of Fascism that emerged after the First World War in Italy, Germany, Spain and Japan. It also looks beyond the current headlines of neo-Nazi hooliganism and examines the increasing political success of the far right in Western Europe and the explosion of ultra-nationalisms in Eastern Europe and the former Soviet Union.

Introducing Feminism

The term ‘feminism’ came into English usage around the 1890s, but women’s conscious struggle to resist discrimination and sexist oppression goes much further back. This completely new and updated edition of “Introducing Feminism” surveys the major developments that have affected women’s lives from the 17th century to the present day. “Introducing Feminism” is an invaluable reference book for anyone seeking the story of how feminism reconfigured the world for women and men alike.